The Madison Square Garden Company (MSG) is a world leader in live sports and entertainment experiences. The company presents or hosts a broad array of premier events in its diverse collection of iconic venues: New York’s Madison Square Garden, The Theater at Madison Square Garden, Radio City Music Hall and Beacon Theatre; the Forum in Inglewood, CA; The Chicago Theatre; and the Wang Theatre in Boston. Other MSG properties include legendary sports franchises: the New York Knicks (NBA), the New York Rangers (NHL) and the New York Liberty (WNBA); two development league teams -- the Westchester Knicks (NBAGL) and the Hartford Wolf Pack (AHL); and one of the leading North American esports organizations, Counter Logic Gaming. In addition, the Company features popular original entertainment productions -- the Christmas Spectacular and New York Spectacular – both starring the Radio City Rockettes, and through Boston Calling Events, produces outdoor festivals, including New England’s preeminent Boston Calling Music Festival. Also under the MSG umbrella is TAO Group, a world-class hospitality group with globally-recognized entertainment dining and nightlife brands: Tao, Marquee, Lavo, Avenue, The Stanton Social, Beauty & Essex and Vandal. More information is available at www.themadisonsquaregardencompany.com
The Director Marketing Strategy Live is responsible for support all concerts and sports properties rentals from pre-sales to on-sales to event day. The director will be responsible for developing, creating and executing strategic plans to increase ticket sales for concerts and sports properties, as well as oversee promotional support, with a heavy emphasis on digital storytelling. The director will maintain, identify and develop a rich set of creative assets to be executed on behalf of shows/sports playing in our venues. The director will lead the marketing efforts in all social media (Facebook, Twitter, Instagram, etc.) and oversee the voice and direction of the Garden, Radio City Music Hall, Beacon and Chicago Theater social handles and web sites. She / he will act as the editor and chief creating the editorial calendar for each venue, creating content franchises and deciding where and when to post to serve business needs and fan engagement. He/she will serve as a sponsor liaison to ensure all content can be monetized and all commitments are executed (e.g. Coca-Cola Concert Series), and opportunities presented. The Director will lead and support the entire Bookings group in pitches to prospective clients.