The Madison Square Garden Company (MSG) is a world leader in live sports and entertainment experiences. The company presents or hosts a broad array of premier events in its diverse collection of iconic venues: New York’s Madison Square Garden, The Theater at Madison Square Garden, Radio City Music Hall and Beacon Theatre; the Forum in Inglewood, CA; The Chicago Theatre; and the Wang Theatre in Boston. Other MSG properties include legendary sports franchises: the New York Knicks (NBA), the New York Rangers (NHL) and the New York Liberty (WNBA); two development league teams -- the Westchester Knicks (NBAGL) and the Hartford Wolf Pack (AHL); and one of the leading North American esports organizations, Counter Logic Gaming. In addition, the Company features popular original entertainment productions -- the Christmas Spectacular and New York Spectacular – both starring the Radio City Rockettes, and through Boston Calling Events, produces outdoor festivals, including New England’s preeminent Boston Calling Music Festival. Also under the MSG umbrella is TAO Group, a world-class hospitality group with globally-recognized entertainment dining and nightlife brands: Tao, Marquee, Lavo, Avenue, The Stanton Social, Beauty & Essex and Vandal. More information is available at www.themadisonsquaregardencompany.com
The Director, New Business Development, MSG Media is responsible for maximizing sales of all MSG Media assets. The Director will focus heavily on growing revenue in all our professional teams’ product as well as the corresponding support programming and MSG original shows.
The Director, New Business Development-DIGITAL SALES, MSG Media is also responsible for generating revenue against entire roster of MSGN digital assets, including msg.com as well as MSG GO. Ideally have extensive contacts at key digital agencies as well as solid relationships at client level. Revenue can also be driven by working with our current sellers and assisting in developing innovative digital platforms for existing clients who spend primarily on linear TV.
The Director, New Business Development will focus on all emerging categories and develop customized strategies that enhance the value of a MSG partnership. Utilize all available tools to closely monitor the marketplace, including competitive station/network monitors, trade journals and independent sales research data. It will be our expectation that through these consistent efforts, we will emerge as market leaders in the development of new business opportunities.
The Director, New Business Development will work closely with MSG’s research and marketing solutions team to develop custom presentations and opportunities for new clients, utilizing MSG Media’s full breadth of live game, original and digital sellable assets. This person will also work closely with SVP, Marketing and Program Strategy for MSGN to develop digital platforms which will at times serve as extensions of our on-air executions. They will also be required to create exclusive desirable digital content for our key advertisers. New proposals will be coordinated with Sales Directors (Business Development as well as Agency) as required.
This person must have demonstrated experience and success working within a sales team and will aid in implementing the larger media sales strategy as stated by upper management to establish the premiere media sales force in the country and overachieve budgetary goals.